All New
Shop Instagram
Brands
Hoodies

What’s New

FRESH The Bay Hoop Short Yellow
  • New

FRESH FRESH The Bay Hoop Short Yellow

Mesh Short 100% Polyester
Zipper Pockets
Drawstring Waist
Wash Cold- Hang Dry

$59.99
FRESH FRESH The Bay Hoop Short Mint
  • New

FRESH FRESH The Bay Hoop Short Mint

Mesh Short 100% Polyester
Zipper Pockets
Drawstring Waist
Wash Cold- Hang Dry

$59.99
New Era GSW NBA22 Finals Snapback
  • New

New Era GSW NBA22 Finals Snapback

Snapback features an embroidered Finals logo and Warriors logo at the front panels, a 75th anniversary patch at the right-wear side, and a snapback closure at the rear.

$45.00
Cookies Cookies Loud Pack Sweatpant Red
  • New

Cookies Cookies Loud Pack Sweatpant Red

Loud Pack Cotton Interlock Sweatpants with Cookies Printed Piping & Embroidered Mesh Leg Logo with Striped Ribbing Detail & Zipper Pockets.

$99.99
Jordan Craig Jordan Craig JC3600 Vernon Denim Iced White
  • New

Jordan Craig Jordan Craig JC3600 Vernon Denim Iced White

Regular rise
Straight leg
Crushed 3D wrinkles
Heavily shredded destroyed denim
Backed with reverse and washed denim
99% Cotton, 1% Elastane for maximum comfort and mobility

$60.00
Jordan Craig Jordan Craig JC300R Hamilton Denim Aged Wash
  • New

Jordan Craig Jordan Craig JC300R Hamilton Denim Aged Wash

Regular rise
Straight leg
Hand formed 3D wrinkles
Rip and repair design with raw denim backing
Unique distressing details on each pair
99% Cotton, 1% Elastane for maximum comfort and mobility

$75.00
Paper Planes Paper Planes Hydro Plane Old School Snapback White
  • New

Paper Planes Paper Planes Hydro Plane Old School Snapback White

WATER REPELLENT
EMBROIDERED PAPER PLANE LOGO IN BLACK AND WHITE ON THE FRONT
BLACK UNDER-VISOR
BLACK AND WHITE PIN ON CROWN

$60.00
Rewards
Rewards
Learn more about Rewards
Contact
Contact
Find a store near you
Exclusive Discounts!
Exclusive Discounts!
Get emailed exclusive discounts

Fresh Apparel

Located in the heart of the Bay Area, Fresh Apparel carries the latest street wear and urban fashion. You can find Paper Planes, Homme & Femme, Crisp Denim, Billionaire Boys Club and much more! Since 2005, Fresh has been a staple in the Bay Area's fashion scene and we are dedicated to keeping that streak going for years to come. Whether it's pants, shirts, accessories, glasses or just a tank, we've got the hottest fashion in California. We're focusing on bringing our fashion sense to the eCommerce world, so sit back and start searching for your favorite brands, because we're just getting started. 

We've got big plans for our site! Fashion has always been in our blood, from urban street wear to the hottest trends, we make sure our loyal customers always get what their looking for. Feel free to contact us too if there's anything you don't see, we'll do our best to get that drip to you! We're also working on an exclusive online section with products you can only find on our site! We're also working on a fashion blog with the hottest content in the Bay. We're excited for the rest of 2019 and we hope you are too!

Don't forget to follow us and sign up for our monthly newsletters with deals you can only find at Fresh! Thank you for supporting us and we hope to see you soon!